6/11/2011

Back to Basics: Introduction

The goal of Itsy Bitsy Bums has always been, and always will be - 

make cloth diapering easy and accessible for anyone and everyone who is interested. 

I'll admit, as I've focused on growing the brand offerings and deepening the product selection, I haven't been great about upholding the education side of things. One-on-one education still happens on a daily basis (hello to my email pen pals!). But I apologize, my fine shoppers, that the larger tools have fallen by the wayside. But I am excited to share that I have soooo many projects in mind that will add a large teaching piece back into the online site.

So here you go - a taste of what I have planned: 
  • You Tube videos - online tutorials, comparing brands and items side by side, trial package and newborn diaper rental introductions, and more! please forgive the Minnesota/Kansas hybrid accent I've managed to cook up.
  • Photos, photos, photos! - cannot stream that video while browsing (I mean, working) at work? These photos will capture the key points of the You Tube videos, giving you tons of visuals. 
  • Related items - putting all the tools in one place. Yes, you will probably want pins or Snappis and a cover for that prefold.
  • Blog posts - while I may rant and rave over here on Bitsy Buzz, this information will soon be linked within individual product pages, making it easier to find commentary and advice while shopping. 
  • Introductory Headers - more didactic material to introduce types and brands. You can get a taste of this upgrade on the 'Doublers and Inserts' page

Other upgrades in the works: 
  • Revised Trial Packages: so many great brands in the store, why not update the trial packages to match the variety and options available? 
  • New Trial and Bulk Packages: Nighttime diapering trial packs to be released shortly. In addition, more sampler packs. 
  • Larger Inventory Offerings: The store began with a 2-in-every-color-in-every-size inventory strategy* and will now be moving in to higher inventory numbers. Want five of that one color? Yes, we'll have it.  (*well, a gross simplification of inventory management, but you get the idea)
  • So-special Orders: For some of the more specialty brands, it is cost- and space-prohibitive to carry so many of any one color. For these items, enter special orders! Several of my amazing wholesale partners ship über-quickly, and oftentimes directly to customers. This page will feature those brands, and perhaps even offer some special pricing from time to time....
  • Glossary: Taking a cue from the 'Type of Diaper' and 'Accessory' pages, the glossary will (hopefully) elucidate those concepts and terms you encounter on your cloth diapering journey.
  • Help! Gets More Helpful: More 'help!' featurettes, including 'Is It Too Late to Switch?' and 'Cloth Wipes Are Fabulous!'

Lastly, here are a couple of the upgrades already in place:
  • Doubler Samplers: streamlining your research into easy-to-digest pieces. Find it here
  • On Nighttime Diapering: get that perfect overnight combination for your baby! Find it here

Please stay tuned as these updates are made - some while be published with fanfare, while others will quietly appear when you aren't looking. As always, if you have any feedback and/or other ideas that might enhance these upgrades further, don't hesitate to let me know! 

XOXO,


3 comments:

  1. Love what you're doing, Abby, it all looks GREAT! You make it seem easy and it's obvious that you LOVE it, too. Way to grow ;)

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  2. Thanks Tara. <3 So many ideas, so little time. :)

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  3. I agree with Tara- everything you're doing looks awesome! Love your shop. I don't know if I would have been able to stick with cloth diapering without you. <3

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